The Best Smartphones to Buy This Black Friday for Christmas 2025
From style icons to selfie stars, gamers to tech geeks, we’ve rounded up the best Motorola Black Friday phones for every personality, plus tips to shop smart and a few extras that’ll make your gift sparkle.
Phones your friends and family will really love
These are some of the best phones for different personalities in your life, so you can give them a gift they’ll love.
For the style icon
If you’re shopping for someone who treats their phone like a fashion accessory, this one’s a perfect match. The Brilliant Collection pairs the motorola razr and moto buds loop with crystals by Swarovski®. The back features a quilted leather‑inspired finish and 35 hand‑set Swarovski crystals, including a luxurious 26‑facet crystal on the hinge.
Under the glitz, it’s got serious hardware too: a 6.9‑inch LTPO pOLED main display and a 3.6‑inch external display, both designed to stand out. With a powerful MediaTek Dimensity 7400X chip, 8 GB RAM plus 256 GB storage, a 50 MP main camera, 13 MP ultra‑wide, and 32 MP front camera, it’s stylish without compromise on performance.
And the bonus? It comes in a gorgeous Pantone Ice Melt colourway, making it even more of a signature piece.
For the gamer
Got someone in your life who’s all about high‑scores, multiplayer chaos and streaming their gameplay live? The moto g series is the gift for them. These phones deliver a knockout combination of big screen, strong battery life, and great value, making them perfect for gaming without wrecking your bank balance.
For example, the moto g86 power features a fast and efficient MediaTek Dimensity 7300 processor and a 6.67-inch display giving it plenty of muscle to smoothly handle mobile games. It also boasts higher refresh rates and improved GPUs, making a noticeable difference for fast‑paced games. You’ll also benefit from our longest-lasting battery and dual stereo speakers, perfect for longer gaming sessions.
So, if you’ve got a gamer in the house this Christmas, gifting a Moto G means they’ll be ready to press “play” straight away.
For the design lover
Some people aren’t just after a phone, they want a device that looks and feels like a piece of art. That’s where the motorola edge family comes in. With its sleek curves, near‑edge-to-edge displays, and striking colour options, it’s perfect for anyone who appreciates style as much as function.
Take the motorola edge 60 neo for example with its sleek, curved edges, near‑borderless display, and minimalist design, it feels as good in the hand as it looks on the screen. The clean lines and premium finish make it a stylish statement piece. And with a choice of subtle PANTONE colour options, you can pick a look that matches their personality.
Sleek, functional, and just a touch futuristic, an Edge phone is a gift design lovers will be proud to flaunt.
For the budding photographer
Got someone in your life who’s always framing the perfect shot, snapping sunsets, or capturing family moments like a pro? A phone with a top-tier camera is a gift they’ll actually use and love.
The motorola edge 70 is packed with photography features that make it ideal for budding photographers. It includes three 50MP cameras, allowing you to capture sweeping landscapes with a 120° ultra-wide view or zoom in on tiny details as close as 3.5 cm – perfect for everything from snowflakes to Christmas cookies. Night mode ensures low-light shots are just as magical, whilst moto AI photo enhancements automatically boost colour, contrast, and detail so every photo pops.
It’s the perfect gift for budding photographers who want to experiment, create, and share their festive masterpieces.
For the selfie star
Some friends just live for the perfect selfie, whether it’s a quick snap for socials or a full-on mirror selfie session. The motorola razr family is built for them, with a stylish foldable design, a front-facing camera that pops, and an external display that makes framing shots easy and fun.
For example, the razr 60 features a 32 MP front camera, a 50 MP main camera, and an ultra-responsive external display so selfies (and video calls) look flawless. It’s compact, sleek, and high-tech, making it a perfect gift for anyone who wants to look their best in every shot.
For the tech geek
Got someone who’s always chasing the latest tech trends, testing apps before anyone else, or talking AI like it’s their second language? Pair them with a moto AI-enabled phone, and they’ll be grinning from ear to ear.
Moto AI acts like a clever sidekick: it tags and organises your screenshots, notes, and photos so everything, from tattoo inspiration to meeting notes, is ready to share in a flash. It also recognises what’s on your screen and offers helpful suggestions in real time. Planning a trip? It’ll highlight hotels, local spots, or share options with a friend. Need a quick update post-yoga (or post-chaos)? Just say “Catch me up” and it summarises your notifications without overwhelming you.
Moto AI is available on a number of the latest Motorola phones, giving you plenty of options to match your tech-savvy friend’s style and needs. Find out more about moto AI.
How to buy gifts like a pro this Black Friday
Getting the perfect tech gift doesn’t have to be stressful. Follow these simple tips to snag the best deals and make your loved ones (and maybe yourself) very happy this festive season:
- Make a wish list: Know who you’re shopping for and what they’ll actually love.
- Set a spending cap: Save your wallet from festive regrets.
- Hunt for the best deals: Compare prices across retailers to get the best deals.
- Snag the bundles: Phones that come with extra chargers, cases, or perks = bonus points under the tree.
- Check compatibility: Make sure the device has the specs and tools your recipient actually wants – tech fails are not very festive.
- Treat yourself: If a deal on your dream phone pops up, it’s okay to slip one in the stocking for yourself. You deserve it.
Little extras that will make the gift sparkle
The right phone is a fantastic gift, but a few thoughtful extras can take it from great to unforgettable:
- Stylish cases: Protect their new device in style – think sleek, colourful, or personalised.
- Chargers and cables: Fast chargers, wireless pads, or extra cables mean no one gets caught out with a dead battery.
- Screen protectors: Keep that shiny display scratch-free from day one.
- Headphones or earbuds: Perfect for music, podcasts, or late-night gaming sessions.
- Smart accessories: Pair a phone with gadgets like smart speakers or wearables for an extra wow factor.
Wrap it, gift it, and treat yourself too
Black Friday is the perfect chance to surprise your loved ones with a phone they’ll actually use, and maybe sneak in a little treat for yourself while you’re at it.
Pair the right phone with a few thoughtful extras, keep an eye out for bundles and deals, and you’ll be gifting like a pro. Unwrap, press play, snap, scroll, or explore AI – whatever their style, this festive season is all about making tech fun, useful, and memorable.
